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Other notable categories include banking apps such as KCB and Co-op Bank, music apps such as Deezer and Apple Music, video apps, betting apps, news apps, and video on demand apps such as Netflix and Showmax. The larger list of downloaded apps shows an appetite for various categories of apps with loans apps dominating.

iPesa – Easy and Fast Credit Loans to M-PESA.Here are the top 20 most downloaded apps in Kenya from the Google Playstore in Kenya in 2019. A notable inclusion is Tiktok which has been immensely popular worldwide. The only Kenyan apps that made it to the list include OPesa, mySafaricom by Safaricom, and Viusasa by Royal Media Services.

In the top 20 most downloaded apps, loan apps dominated the list with apps like Tala, OPesa, OKash, Branch, Zenka and iPesa. In 2019, the top most downloaded app from the Google Playstore in Kenya was Facebook which was closely followed by WhatsApp, which is also owned by Facebook. The apps that Kenyans are downloading include Social Media apps, Loan Apps, banking apps, eCommerce apps among others. The availability of these affordable smartphones has in turn has led to the uptake of apps. The affordable smartphones are provided by smartphone manufacturers such as Tecno, Infinix, Vivo, Xiaomi and Oppo. The affordable smartphones largely run on Google’s Android platform. Something else that has helped Kenyans get on the Internet is the proliferation of affordable smartphones in Kenya. These packages are available on a daily, weekly and monthly basis. The companies have been keen on onboarding new data customers through deals that offer affordable Internet packages. This is thanks to the efforts of telecommunication companies such as Safaricom, Telkom Kenya and Airtel. Most of these Internet users are accessing the Internet via Mobile. It is estimated that there are about 22 million Internet users in Kenya. The availability of the Internet in Kenya has led to a steady increase in Internet users.